You SNAP. We MATCH: A win for families, farmers & communities
The Virginia Fresh Match’s nutrition incentive program doubles the value of SNAP (or food stamps) spent at participating farmers markets. Virginia Fresh Match helps people bring home more healthy fruits and vegetables and supports local farmers.
Get more fruits and vegetables when you spend your SNAP dollars at participating farmers markets.
For example, if you spend $10 with your EBT card at a participating farmers market, we give you another $10, in the form of tokens, to buy fresh fruits and veggies grown in Virginia.
From the Eastern Shore to the Appalachian plateau, in big cities and small towns, farmers markets all across the Commonwealth participate in Virginia Fresh Match. View our interactive map and find a participating farmers market near you.
As a SNAP recipient, I truly value the incentive program as it allows me to buy fresh, healthy foods with my SNAP card, and get extra funds for fruits and vegetables. I care for my elderly father and this program helps my family have access to healthy foods despite our financial limitations.
Alin, Spotsyvania Farmers Market SNAP shopperLearning what to eat in my nutrition class then being able to shop at the Lynchburg Community Market with my [SNAP Benefits] has changed my life. I am in recovery… now I know better and do better.
Carrie Ann, Lynchburg Community Market SNAP shopperWhen the Farmer’s Market did not accept SNAP I was unable to shop there for my family. Now, not only do I shop there but I do so year-round. The doubling benefit helps with affordability… My children eat more fruits and vegetables because of this… they enjoy shopping for produce.
Lisa, LEAP Market SNAP shopper in Roanoke VA